Digital Signage Project for Majlis Bandaraya Shah Alam (MBSA)
A Trusted Collaboration with MBSA
We express our sincere gratitude to our esteemed client, Majlis Bandaraya Shah Alam (MBSA), for entrusting us with the responsibility of delivering a comprehensive digital signage solution. This significant project, carried out in March 2021, marked a pivotal step in transforming the city council’s public communication strategy. As the governing body of Shah Alam City, MBSA plays a crucial role in managing urban development, waste collection, facility maintenance, and the enforcement of local regulations.
In a rapidly developing city like Shah Alam, clear and efficient communication is vital. The ability to disseminate real-time information to residents, businesses, and visitors alike ensures that the city remains connected, safe, and informed. MBSA’s commitment to enhancing public services through technology led them to explore digital signage as a powerful tool for transformation.
Addressing Communication Challenges in Urban Governance
MBSA, like many local authorities, previously relied on traditional methods to communicate with the public—such as notice boards, printed banners, or audio announcements. While these methods served their purpose in the past, they were no longer sufficient in a digital era that demands speed, accuracy, and flexibility.
The need for a modern communication platform became clear. MBSA sought a solution that could support multiple use cases—ranging from public announcements, community events, service reminders, and city-wide emergency notifications. Most importantly, they needed a dynamic system that could deliver up-to-date messages across various locations with minimal delay.
Our Tailored Digital Signage Solution for MBSA
After careful consultation and site assessments, our team proposed a tailored digital signage solution designed to meet the specific operational needs of MBSA. The core of the solution included the Digital Signage Media Player, a reliable and versatile device paired with our proprietary digital signage software.
The media player supports a variety of content types including static images, looping videos, scrolling messages, live feeds, and interactive graphics. Through our cloud-based digital signage software, MBSA staff can easily update and schedule content remotely from any internet-connected device. This ensures consistent messaging across all digital signage displays without the need for manual updates on-site.
Furthermore, the system allows for the grouping of display units into different zones—so specific messages can be broadcast to relevant areas of the city. This feature is particularly useful for targeting localized announcements or event-specific information, helping MBSA enhance the efficiency of their outreach.
Improving Public Engagement with Real-Time Information
The implementation of digital signage has significantly elevated MBSA’s ability to engage with the public. Residents and visitors are now able to access timely updates on city events, health advisories, roadworks, weather alerts, safety tips, and more—all displayed clearly on digital screens strategically located throughout the city.
This modern communication method not only improves visibility and reach but also contributes to sustainability by reducing reliance on printed materials. It reflects MBSA’s forward-thinking approach and dedication to embracing smart city technologies that support environmental goals and digital innovation.
Commitment to Quality and Long-Term Support
We are incredibly proud to have completed this project successfully, delivering a solution that not only meets but exceeds MBSA’s expectations. From initial discussions to the final commissioning, every phase of the project was handled with precision, professionalism, and a strong focus on delivering lasting value.
Our commitment doesn’t end with installation. We continue to offer MBSA technical support, software updates, and training to ensure the solution evolves with their growing needs. We view every project as a long-term partnership built on trust and mutual growth.
Looking Ahead to a Smarter Future
Once again, we thank MBSA for their confidence in our team and for selecting us as their technology partner. We look forward to more opportunities to collaborate with forward-thinking municipal bodies like MBSA in shaping a more connected and responsive urban environment.
As digital transformation becomes the backbone of public service delivery, our mission remains clear: to empower organizations with digital signage solutions that improve communication, enhance engagement, and support a smarter Malaysia.