SP Setia Berhad: A Leading Name in Malaysian Property Development
Videowall Display is a game-changer in modern visual communication, offering stunning clarity and seamless integration for businesses, events, and control rooms. Whether you’re showcasing dynamic content in a showroom or broadcasting real-time updates in a command center, Videowall technology delivers maximum impact with minimal effort.
SP Setia Berhad, formerly known as Syarikat Pembinaan Setia Berhad, stands as a beacon in Malaysia’s property development industry. As a publicly traded company, SP Setia has carved a reputation as the largest property developer in Malaysia by sales, showcasing its dominant presence in the market. While its primary focus is property development, the company has successfully diversified into several other sectors, including construction, infrastructure, wood-based manufacturing, and trading.
The company’s expansive portfolio encompasses a wide range of developments, from integrated townships and residential high-rises to commercial hubs and mixed-use developments. This diverse offering has made SP Setia a trusted brand for homeowners and investors alike, not only in Malaysia but also in international markets.
Setia Warisan Tropika: A Residential Gem in Sepang
One of SP Setia’s notable projects is Setia Warisan Tropika, a meticulously planned residential development situated in Salak Tinggi, Sepang. Known for its lush greenery and thoughtful master planning, this development is tailored for modern families who seek a balance between urban convenience and natural tranquility.
To further elevate the presentation and appeal of this project, especially in their sales gallery, the team at Setia Warisan Tropika sought innovative solutions to enhance visitor engagement. That’s where the integration of digital signage came into play.
Enhancing the Gallery Experience with Digital Signage
Why Digital Signage?
In today’s fast-paced and digital-first world, conventional display methods no longer capture the attention of visitors the way they used to. Digital signage has emerged as a powerful tool for property developers to communicate, educate, and impress potential buyers. For SP Setia, it wasn’t just about putting up screens – it was about creating an immersive experience that aligns with their reputation for excellence and innovation.
The Role of Videowall in Digital Signage
To bring this vision to life, Setia Warisan Tropika implemented a Videowall system as the centerpiece of their gallery’s digital communication. The main screen features Arvia Videowall 55″ in a 2×2 configuration, offering a stunning visual impact with seamless image transitions and vibrant clarity.
Mounted on a pop-up bracket, the Videowall setup ensures easy access for maintenance while maintaining a sleek, modern look that complements the showroom’s aesthetics. It serves as a dynamic platform to showcase promotional videos, virtual tours, and informative content about the residential units, facilities, and the surrounding environment.
Powering the Content with EZPoster Signage Software
The content delivery is managed through EZPoster, a versatile digital signage software that enables seamless scheduling, customization, and remote content management. With EZPoster, the marketing team can effortlessly update the content, ensuring the messages stay fresh, relevant, and timely.
From highlighting key selling points and unit layouts to broadcasting event promotions and customer testimonials, EZPoster empowers SP Setia to tell a compelling story through visuals. The ease of use and real-time updates significantly enhance operational efficiency and customer engagement.
Supplied Items for the Digital Signage Setup
The implementation involved the supply and installation of the following items:
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Arvia Videowall 55″ (2×2 configuration)
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Heavy-duty pop-up Videowall bracket
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High-performance media player
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EZPoster digital signage software
This solution was delivered and installed with careful planning to ensure optimal viewing angles, aesthetic integration, and system reliability.
Future-Ready Engagement Through Digital Innovation
The integration of digital signage at Setia Warisan Tropika underscores SP Setia’s commitment to leveraging the latest technologies to improve customer experience. In an industry where first impressions can determine a buyer’s decision, digital signage offers a competitive edge by delivering information in a visually engaging and memorable way.
As technology continues to evolve, it’s expected that more developers will follow suit in adopting digital communication tools like Videowalls and interactive displays in their sales galleries. SP Setia is not only setting a trend but also redefining how property marketing is done in Malaysia.
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About Our Solution
About Our Solution
A videowall is a large display device made up of multiple individual displays (monitors, projectors or TVs) that are placed side-by-side to create one large screen. Videowalls are often used in public places such as airports, train stations and stadiums to show information or advertising to large numbers of people at once. Our videowall comprise with slim bezel such as 3.5mm, 1.8mm and 0.8mm.
Videowall can be used for a variety of purposes, including displaying video content, images, text and other information. They can also be used for command center, conference calling and other activities. Our solution for command center videowall are IP based KVM, Modular controller and compact videowall processor. Apart from videowall display, we also supply additional accessories include pop up bracket, signage software and videowall controller.